Brightshoal vs Tidio.

Tidio is live chat and a helpdesk with Lyro, its AI agent, set up by you in minutes and strongest for support and online shops. Brightshoal is a set of agents briefed with you for your website chat, phone line and WhatsApp, built to turn each conversation into a lead for your team.

Facts about Tidio as of October 2026, from its public pages.

Tidio

  • ChannelsWebsite chat, Messenger, Instagram, WhatsApp and email. We found no phone channel.
  • Who sets it upYou, in about ten minutes by their guide. Their top plan, Premium, is set up and managed by Tidio.
  • From a chat to a leadLyro can ask extra questions, and procedures or a pre-chat form collect details. Contacts sync one way to HubSpot.
  • A person, pleaseYour agents can join Lyro chats when online. Offline, it takes an email and opens a ticket.
  • PricingPublished: a free plan, paid plans shown from $24.17 a month, and Lyro sold by conversation quota.

With Brightshoal

  • ChannelsWebsite chat, your phone line and WhatsApp.
  • Who sets it upWe brief your agents with your pages, documents and questions, and you test them before they go live.
  • From a chat to a leadIt asks your questions, takes a name and a phone number or email, and sends the lead to the CRM or system you connect.
  • A person, pleaseYour team presses Take over in the chat and hands it back; out of hours it takes a callback request with the time they would like.
  • PricingScoped with you on the demo, for your channels and volume.

What changes. Row by row.

TidioAs of October 2026Brightshoal
ChannelsWebsite chat, Messenger, Instagram, WhatsApp and email. We found no phone channel.Website chat, your phone line and WhatsApp.
Who sets it upYou, in about ten minutes by their guide. Their top plan, Premium, is set up and managed by Tidio.We brief your agents with your pages, documents and questions, and you test them before they go live.
From a chat to a leadLyro can ask extra questions, and procedures or a pre-chat form collect details. Contacts sync one way to HubSpot.It asks your questions, takes a name and a phone number or email, and sends the lead to the CRM or system you connect.
A person, pleaseYour agents can join Lyro chats when online. Offline, it takes an email and opens a ticket.Your team presses Take over in the chat and hands it back; out of hours it takes a callback request with the time they would like.
PricingPublished: a free plan, paid plans shown from $24.17 a month, and Lyro sold by conversation quota.Scoped with you on the demo, for your channels and volume.

Facts about Tidio come from its public pages, read in October 2026. Prices and features change, so check them before you decide: tidio.com/pricing, tidio.com/lyro, Tidio developer docs.

The words in our column, defined: take over, callback request, lead, transcript.

When Tidio is the better choice.

If you mainly need support answers on your website and social channels, and you want to start free and set it up yourself, Tidio is likely the better fit.

  • You want to start free today and set it up yourself in minutes.
  • You sell online: it reads Shopify and WooCommerce product feeds.
  • You want Messenger, Instagram and email answered in the same inbox.
  • Your team wants mobile apps for replying on the go.
  • Your visitors write in many languages: Lyro detects 48.

What you keep.

With us, every conversation is saved with its transcript, and leads go to the CRM or system you connect.